Why use an MSP for your WAN rather than going direct to the carrier?

WAN, Networks

A few years ago, customers had no choice other than to have their WAN provided by a carrier. On the positive side, you could expect some choice with suppliers like Energis, Cable & Wireless, Telewest etc. But these days, if you are looking for a carrier, your choice is severely limited. More recently, the big 3 in the UK, BT, Virgin Media and Vodafone have dominated the carrier scene.

However, they all fall very short in a number of crucial areas. Here are my 5 top reasons for avoiding them

1) You had better be big!

Unless you’re a very sizable organisation then prepare to be ignored. The vast majority of medium and even large enterprises just aren’t big enough to warrant any significant attention from the carriers. Don’t get me wrong, they will be happy enough to take your money but after that you’re on your own.

2) Changes take an age

Sites move, requirements change and at an increasing pace in today’s economy, but good luck getting any kind of agility in response to your requirements. If you need something done urgently, then prepare for a whole load of frustration and stress.

3) Network design with a hammer

Everything looks like a nail if all you have is a hammer. Unfortunately, bespoke customer network design just isn’t the done thing  with the large carriers. It’s understandable when you consider the fact they are just too cumbersome to support bespoke network design, but sometimes this can lead to an absolute car crash of a network. I have seen far too many examples where a ‘standard’ solution has been squeezed into a scenario where it didn’t fit, just because it was the ‘standard’ solution.

4) They all want to be Netflix

Are they really interested in delivering WAN’s at all? They all seem to be more focused on becoming content providers. I’m not entirely clear how a sport app is going to help my customers deliver business change. Maybe I’ve missed something, perhaps it makes perfect business sense to get into content. Perhaps that’s where the future profit lies, but personally I would prefer more focus on getting the basics right. And if I have missed something, well I’m sure the carriers will help me ‘watch again’.

5) Billing that might as well be written in an alien language!!!! 

I cannot fathom how the carriers can be so monumentally bad at billing. Is it really that hard? The descriptions are indecipherable, the amounts are generally wrong and inconsistent and they even sometimes bill for sites that don’t exist (and have never existed). If this was an exception, then perhaps I could give them some slack but unfortunately it appears to be the rule.

Rant over. I feel a bit better now. I can’t speak for other MSP’s but I know we are different. We pride ourselves on treating every customer is an individual and we take the time to actually listen to your requirements and deliver a bespoke design. We have clear change SLA’s to ensure your urgent changes are actioned quickly, and we are specialists in ensuring you get application performance from the platform, across the network, to the end user.

But why are different?

We take a multi-carrier approach in order to create bespoke end to end connectivity solutions while still using the Tier 1 infrastructure our customers expect. In addition to this, we have our own core network giving us the ability to integrate the large carrier infrastructure into our own network. This carries multiple benefits for the customer who will experience much shorter change SLAs, higher grade performance and resiliency while still being able to rely on a traditional tier 1 core.

So if you’re ready to experience a different network experience, it’s time to contact us. Or alternatively, watch our ‘Unrivalled Networks’ video as ANS’ CTO, Andy Barrow as explains why ANS is uniquely positioned to help you create a multi-carrier, bespoke network to suit all of your connectivity requirements.


Posted by Amy Grace